Bloom Credit

Privacy Policy

Last Updated: June 26, 2024

Bloom Credit, Inc. (“we,” “our,” or “us”) is committed to protecting the privacy of individuals who visit our website, including bloomplus.com and any related URL through which we provide any other services, and use our Bloom+ Service (“Site”). This Privacy Policy outlines how we collect, use, disclose, and safeguard the personal information of visitors to our Site and users of our services – including the personal information that we collect directly from users, and the personal information that we collect from third party sources in connection with the services we provide. It is important to us that you carefully review this Privacy Policy and fully understand it. By using our Site, products, and services, you signify your acceptance of this Privacy Policy and consent to all of the practices described herein.

1. Information We Collect and How We Collect It

We collect personal information from individuals who visit our Site and use our services. Based on your use of the Site and the services we provide to you, this information may include:

Information You or Your Authorized Agent Provide to Us:

  • Contact Information: Name, address, email address, telephone number.
  • Financial Information: Payment card details, bank account information. Depending on the service that we provide to you, we may verify your identity and request/obtain your consent to view the transaction activity in one or more of your deposit accounts for the purpose of identifying certain regular payments that you desire be furnished to one or more consumer reporting agencies. To connect to and obtain information about an account, we require the use of a third-party intermediary who will collect data directly from the financial institution you specify. By using the service, you grant such third-party intermediary authority to access and transmit personal and financial information about you from the financial institution you specify to us. Once connected, we will collect specific payment transaction information from the account, which we will analyze and share feedback with you about in connection with the service.
  • Identification Information: Social Security number, driver’s license number, date of birth. In certain cases, we may ask for your government-issued identification documents, such as a passport or driver’s license.
  • Employment Information: Employer name, job title, income details.
  • Transaction Information: Information about transactions conducted on our Site.
  • Other Information: Any other information voluntarily provided by users.
  • Usage Data: Your activity on our Site, web page requests, referring web pages, browser information, time and date of access, and your geolocation data (i.e., city, state, country, and location associated with your internet protocol (IP) address).
  • Social Media: Any personal information that you decide to share on any of our social media pages will be governed by this Privacy Policy and the terms of those social media platforms. We recommend that you never share personal information with us through social media.

Information from Third Parties (e.g., vendors, service providers, and other third parties):

  • Financial Information: Bank account information. Following your consent, we may access certain bank account information through third party intermediaries in order to provide certain services to you.
  • Consumer Report Information: Information provided by consumer reporting agencies who we work with in connection with the services we provide. For services that we provide related to the access and/or provision of consumer report information, you authorize us and our business partner(s) we work with to obtain a consumer report related to you from one or more consumer reporting agencies.
  • Identification Verification Information: We may verify your identity and the information you provide us with third parties.

2. How We Use Your Information

We use the personal information we collect for the following purposes, or as otherwise described at the time we collect it:

  • Providing Services and Products: We offer various services and products for which we must use your personal information. Some of the uses include furnishing repayment information to consumer reporting agencies upon your request, establishing and maintaining your user profile on the Site, and obtaining your consumer report with your consent.
  • To Enable Our Partners to Offer Services to You: Some of our services and products are offered directly through some of our partners. We use certain information to enable these partners the ability to offer the services and products.
  • Customer Support: Responding to your inquiries, questions, and concerns, as well as to communicate with you about our products and services, special offers, new services, and general information.
  • Marketing and Advertising: We may send you marketing-related communications, which you may be able to opt out of. Some advertising may be targeted to you based on your specific interests you disclosed to us.
  • Improving Services: Research and development purposes, including, but not limited to, monitoring and analyzing usage trends and preferences to enhance our services, products, and marketing efforts.
  • Compliance: Complying with legal obligations and industry standards, or as otherwise permitted by law; enforcing our terms and conditions.

3. Retention of Your Personal Information

We may retain certain information that we collect about you in accordance with our retention policy, contractual requirements with business partners, and applicable laws and regulations. Additionally, we may retain certain non-identifiable information about you for an indefinite period of time, which we may share in any form with third parties.

4. Disclosure of Your Personal Information

We may disclose your personal information to third parties in the following circumstances:

  • Service Providers: We may share information with third-party service providers who assist us in operating our Site and providing our services and products. Some of our service providers may provide the services and products on our behalf or otherwise help us operate our business (e.g., data cloud providers, marketing companies, email delivery vendors, etc.). Third party service providers may be located within or outside of the United States.
  • Consumer Reporting Agencies: We may share information about your payment history with one or more consumer reporting agencies.
  • Our Business Partners: We may share information about you with some of our business partners who offer our products and services directly to you.
  • Third Parties Designated by You: We may share information about you with other third parties who you instruct us to share it with in connection with certain products and services we offer.
  • Advertising and Marketing Partners: We may disclose your information to third-party advertising companies that promote our company and the products and services that we offer.
  • Legal Compliance: We may disclose information when required by law, to prevent fraud, or to protect our rights, property, or safety. This may include, but not be limited to, law enforcement, regulatory agencies, government authorities, and our own professional advisors (e.g., attorneys, auditors, etc.).
  • Business Transaction: In the event of a business transaction (or negotiations of or due diligence in connection with any such transaction), such as a merger, acquisition, sale or other disposition of all or a portion of our assets or equity interests, reorganization, or in connection with a bankruptcy proceeding, personal information may be shared with and transferred to the involved entities.
  • Additional Disclosure: As otherwise described to you at the time we collect the personal information.

5. Automatic Data Tracking

We may collect information about your visit and store that information, which are records of the activities relating to the use of our Site. Our servers automatically capture and save the information electronically. The information we collect helps us administer the Site, analyze usage, protect our websites and their content from inappropriate use, and improve the visitor’s experience. The information may be used for marketing purposes and may uniquely distinguish your browser or computer from others’ devices. These tracking technologies may include:

  • Cookies: These are text files that are stored by websites on your device in order to record web-browsing activities, submissions, preferences, and login status. We use various types of cookies, which may include:
    • Essential Cookies: These cookies are necessary for the Site to function properly. They enable core functionalities such as page navigation and access to secure areas of the Site. Without these cookies, the Site may not perform as intended.
    • Analytics Cookies: These cookies collect information about how visitors use the Site, such as which pages are visited most often, how long users spend on the site, and how they arrived at the site. This data helps website owners understand and analyze user behavior to improve the website’s performance and user experience.
    • Functionality Cookies: These cookies allow the Site to remember choices you make (such as your language preference or region) and provide enhanced, more personalized features. They may also be used to provide services you have requested, such as watching a video or commenting on a blog.
    • Advertising Cookies: These cookies track your browsing habits and are used to deliver targeted advertisements based on your interests and online behavior. They are often placed by advertising networks with the website operator’s permission. They remember that you have visited a website and this information is shared with other organizations such as advertisers.
    • You can choose to accept or decline cookies through your browser settings. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. However, blocking cookies may impact your experience on our Site and limit your ability to access certain services and products. By using our Site, you consent to the use of cookies as described in this Privacy Policy. If you have any questions or concerns about our use of cookies, please contact us.
  • Pixels / Web Beacons: These are small graphic images embedded invisibly on website that we may use to identify users, monitor our Site traffic, and review response rates to marketing initiatives.
  • Activity Replay Technologies: We may record your use of our site, which may include your mouse clicks, selection of options, keystrokes, inputs, and mouse movements. We do this in order to improve our services and diagnose any user or system issues.
  • Analytics: We use various analytics tools (e.g., Google Analytics) to help us understand and monitor user activity on our Site, including the number of users on our Site and how users navigate our Site. We also use the analytics we receive to understand how our users interact with the emails received from us.
  • Device Information: We may collect information such as your hardware model, operating system, browser type, and IP address, as well as information about your mobile device if you access the Site from it.

Some website content is served by third parties. These third parties may use cookies, alone or in conjunction with web beacons or other tracking technologies, to collect information about you when you use our website. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites and other online services. We do not control these third parties’ tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.

6. Data Security

We take the privacy and security of your information extremely seriously. We maintain appropriate technical and organizational measures and safeguards to protect the security and confidentiality of personal information. No method of transmission over the internet or method of electronic storage is 100% secure, and we do not warrant that your personal information, transactions, and communications with us will remain secure. We encourage you to take proper care when disclosing your personal information and safeguarding your passwords.

7. Your Choices About Your Personal Information

You may choose to not provide us with certain personal information, but this may limit your ability to access certain features of our Site or use our services and products. You may also request that we correct, update or amend your personal information we collect and maintain. In the event that you provide us with consent to obtain information about one or more of your accounts at a financial institution, you may revoke such consent by contacting us at [email protected].

“Do-Not-Track” is a public-private initiative that has developed a technical “flag” or signal that an end-user may be able to activate within their browser software to notify websites that they do not wish to be “tracked” by third parties as defined by the initiative. The initiative, however, has not reached a consensus as to exactly what technical or other actions those parties receiving the signal should take. As a result, Do-Not-Track has not yet been standardized and most websites, including our Services, do not alter their behavior or change their services when they receive a “Do-Not-Track” flag or signal.

You may also follow the steps provided by initiatives that educate users on how to set tracking preferences for most online advertising tools. These resources include the Network Advertising Initiative (https://thenai.org/about-online-advertising/) and the Digital Advertising Alliance (https://digitaladvertisingalliance.org/). The Digital Advertising Alliance also offers an application called AppChoices (https://youradchoices.com/appchoices) that helps users to control interest-based advertising on mobile apps.

You may elect to opt-out of receipt of email and text communications from us by following the instructions provided in such communications or by contacting us as provided below. Even after opting out, you may still receive service oriented, non-promotional communications from us and promotional communications from other third parties as a result of their own interactions or transactions with you. Please allow time for us to process your request or contact us should you have any concerns about your opt-out request.

We may provide links to third-party websites that have and maintain their own separate privacy policies and practices. Please note that this privacy policy does not apply to any of these third-party websites and that we have no control over how other parties access, use, and maintain your personal information. We encourage you to review the privacy policies of any such third party prior to providing them with any of your personal information.

9. Privacy of Children’s Information

Our Site and services are not intended for anyone under the age of eighteen (18) years old, and we do not knowingly collect personal information from any individuals under such age. If you are under 18 years old, we ask that you do not use our Site or provide us with any personal information. If we learn that we have collected information from anyone under the age of 18, we will promptly take reasonable steps to delete the information. Please notify us immediately if you believe that we have inadvertently collected personal information from anyone under the age of 18.

10. Updates to this Privacy Policy

This Privacy Policy may be updated by us from time to time, and you can always visit our Site to access the most-current version. Your use of the Site once a revised Privacy Policy has been posted to the Site constitutes your acceptance of the revised Privacy Policy

12. Contact Us

If you have any questions or concerns about this Privacy Policy or our practices regarding personal information, please contact us at [email protected].